We would like to share with you of our newly uploaded gorgeous design Pendant & Earring into our Online Store.Thursday, March 19, 2009
20 March 2009 Product Update
We would like to share with you of our newly uploaded gorgeous design Pendant & Earring into our Online Store.Tuesday, March 10, 2009
Cubic Zirconia ?
Rhodium Plating ?
Sterling Silver ?
Tips on Cleaning Sterling Silver Jewelry
Shamrock Jewelry

Jewelry & Accessories of Saint Patrick’s Day Celebration

How Do Jewelry Home & Shop Retailer Can Boost Their Sales ?
In these modern days, many people are into starting up a jewelry business. The question is are all of them successful? Are they making sales? We are trying to give some ideas to all the jewelry home and shop retailer on how to increase their sales and increase profit in their existing business.
If you have a Home Based Jewelry Business or have an existing physical Jewelry Shop at your country, we will like to give some tips to help you out in your business.
Home / Shop Party Event Gathering
When the day come nearer to a big days like Christmas or New Year, plan a party or an event at your shop if you have a physical shop. Arrange an event 1 week before the big day because most people are not available during the Christmas or a Chinese New Year Day. This kind of event planning can indirectly help you to promote your shop effectively. You can give away some card invitation to your customers or friends earlier and ask them to bring along their friends. If you does not own a shop or you are doing a home based Jewelry Business, you can arrange a party at your own home as well. By planning a party and event can get you know more friends and perhaps one day they will turn into your customers.
Warranty & Free Repair Service
When a customer visit your shop and ask your jewelry, you can let them know in writing or verbal that you are offering a free repair service for 1 month or any. You can tell the customer that if they are not happy or have any damage on their jewelry, they can able to return the jewelry for a free repair. This will increase customer confidence level and looking over to buy from you because of your good quality service.
Find a partner
If you have friends that own a gift shop, card shop and etc, you can make a connection with them so that they can help you to promote your business. You can deal with them to have a partnership with you and see if they want to help you to distribute or promote your promotional cards, business card or jewelry. This is just an example and you can think of other ways too.
Consignment
If you are doing a Home Based Jewelry Business, instead just selling to your friends, you can try to boost your sales by approaching the jewelry shops in your nearby shopping mall and ask the shop owner whether they want to have consignment business with you or not. You can setup as many connections with as many jewelry shop as possible. But, please be careful and find out more on the shop first because your start your plan.
Different Selling Prices
If you are a silver jewelry retailer and you are searching for silver jewelry for resell, do you realize that while you are doing your research in google or yahoo, you will get a list of wholesaler who lists their jewelry prices a little higher? Let me give you an example, if you are looking for a simple sterling silver ring or wedding band, the weight for this ring is approximately 2 or 3 gram per piece and the cost of this material is around $0.40 - $0.90. Let me explain to you why there are so many wholesaler out there are selling you for the price of $2.00 - $19.00 or more.
Labor Cost
The first reason is the labor cost. The manufacturers have to pay for the cost of turning the raw material to finished goods. There are costs for metal melting, molding, polishing, handmade, casting, high level craftsmanship and assembling.
Precious Stone Cost
Before you purchase any jewelry, please ensure the type of stone used in the jewelry. Some jewelry comes with Cubic Zirconia or Swarosvki Crystal which are cheaper compare to gemstone. A gemstone or gem is also called a precious or semi-precious stone. For the jewelry that comes with pearl, there are synthetic pearl and genuine pearl. Jewelry that comes with synthetic pearl will usually cost lower because the pearl used are man made pearl.
Plating
Silver jewelry is mostly plated with Rhodium. Rhodium will prevent it from tarnishing and it is usually cost more than silver. So, this will make the jewelry to be more expensive.
Price Fluctuation
Some of the jewelry wholesalers will associate the price of the jewelry with the current silver/metal market price. These are the case that might cause the jewelry to be cheaper this week and to be more expensive next month because it all depends on the market price of the metal at that time. Nevertheless, some wholesaler might set a fixed price to the silver jewelry regardless the price change of the metal market price.
Courier Fee & Insurance
It also depends on the wholesalers to set the price of the jewelry. If you have done your research, you will notice that some wholesalers will list the price more than you expected because they might add in the shipping cost and insurance to the jewelry itself.
Business Overhead Expense
There are ongoing expenses of operating a business. Normal ongoing expensive are bills, utilities, machines, employee’s salaries, office & factory rental fees, breakage, e-commerce web site, advertising fees and so on.
Profit & Revenue
The seller will need to have profit in return for every sale they made.
Now you will have some idea and knowledge on why there are many wholesalers or manufacturers are selling at many different prices. Please make sure that all the jewelry that you purchase has stamped ‘.925’. Some wholesaler also able to get prices a little lower than a normal wholesale price. It all depends on how you deal with the manufacturer.
Knowledge for Silver Jewelry Buyers
Sterling Silver Jewelry existed thousands of years ago but the popularity remains till today. One of the reasons was the cost of the metal are lower than other precious metal like gold and platinum. If you are a Silver Jewelry Buyers, you might need some knowledge on how to choose the silver jewelry and also how to taking care of the jewelry to ensure the jewelry to be in good condition.
Cleaning
The most common question that jewelry buyer will ask is how to clean it? Please do not simply use hard object or any kind of cloth including tissue paper to clean the jewelry because it will scratch the surface of the jewelry. To be safe, you are advice to use the jewelry cloth. You should rub any dirt off using a jewelry cloth, not fingernails or any sharp object that will damage your jewelry. You can purchase any jewelry cloth in a jewelry accessories store at an affordable price.
Keeping
If you do not use or wear the silver jewelry, it is advisable to keep and store it properly. You need to keep your jewelry in a place which is cool and away from sun light. Besides, indoor light source like florescent lights or light bulbs could also change the color of your jewelry. Light and heat will turn a silver jewelry yellow and tarnish. The best place to store your jewelry is in the drawer or cupboard if it is not used. Place your jewelry into the box also will help.
Plating
The reason why much silver jewelry is plated is to prevent it from tarnishing. There are 2 kinds of plating that the manufacturer can use to plat the silver jewelry - nickel and rhodium. If the jewelry is plated with nickel, the jewelry will look whitish. For jewelry that plated with rhodium are usually darker than nickel. Rhodium are widely used to plat while gold and platinum jewelry. Rhodium will cost more than Nickel because it gives more protection to the jewelry. For your information, for people that have skin allergy, wearing nickel plated jewelry might not be good for their skin.
Purity
How do we determine the purity of sterling silver? It is refers to ‘925’ which means 92.5% of silver in the alloy and the remaining 7.5% of other metal like copper. If you would like to know in detail about the purity of the jewelry, you need to send it to the laboratory and they have equipment to test it out for you. When you purchase any sterling silver jewelry in your nearby local store or online, please make sure the jewelry have ‘925’ stamped.

